{"id":801,"date":"2023-07-12T08:45:04","date_gmt":"2023-07-12T08:45:04","guid":{"rendered":"http:\/\/localhost:8888\/ctdr\/?post_type=recursos&#038;p=801"},"modified":"2023-07-13T09:22:41","modified_gmt":"2023-07-13T09:22:41","slug":"the-role-of-data-orientation-in-the-digital-transformation-of-companies-lessons-learned-from-a-descriptive-study","status":"publish","type":"recursos","link":"https:\/\/www.catedradeempresayhumanismo.com\/en\/resources\/the-role-of-data-orientation-in-the-digital-transformation-of-companies-lessons-learned-from-a-descriptive-study\/","title":{"rendered":"The role of data orientation in the digital transformation of companies: Lessons learned from a descriptive study"},"content":{"rendered":"<p class=\"wp-block-paragraph\">This academic document presents an analysis of the degree of digital transformation of 183 companies that are already immersed in this process of comprehensive organizational change. It also describes the degree of data orientation of the person leading the organization's digital transformation process. Data orientation is an approach that emphasizes the importance of collecting and analyzing data to develop ideas and knowledge. Understood as a quality of people in management positions, data orientation is defined as the ability to make effective decisions based on the organization's ability to quickly and effectively obtain information about organizational performance, user behavior, and the environment. Data orientation is key to making decisions based on the analysis of information provided by big data analytics and the management of the correct use of new technologies that drive the digital transformation process of organizations.<\/p>","protected":false},"featured_media":802,"template":"","tipologia_recurso":[6],"class_list":["post-801","recursos","type-recursos","status-publish","has-post-thumbnail","hentry","tipologia_recurso-cuadernos-de-trabajo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El papel de la orientaci\u00f3n al dato en la transformaci\u00f3n digital de las empresas: Lecciones aprendidas de un estudio descriptivo - C\u00e1tedra de Empresa y Humanismo<\/title>\n<meta name=\"description\" content=\"En este cuaderno de trabajo se presenta un an\u00e1lisis del grado de transformaci\u00f3n digital de 183 empresas que ya est\u00e1n inmersas en este proceso de cambio organizativo integral. Igualmente se describe el grado de orientaci\u00f3n al dato de la persona que lidera el proceso de trasformaci\u00f3n digital de la organizaci\u00f3n.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.catedradeempresayhumanismo.com\/en\/resources\/the-role-of-data-orientation-in-the-digital-transformation-of-companies-lessons-learned-from-a-descriptive-study\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El papel de la orientaci\u00f3n al dato en la transformaci\u00f3n digital de las empresas: Lecciones aprendidas de un estudio descriptivo - C\u00e1tedra de Empresa y Humanismo\" \/>\n<meta property=\"og:description\" content=\"En este cuaderno de trabajo se presenta un an\u00e1lisis del grado de transformaci\u00f3n digital de 183 empresas que ya est\u00e1n inmersas en este proceso de cambio organizativo integral. Igualmente se describe el grado de orientaci\u00f3n al dato de la persona que lidera el proceso de trasformaci\u00f3n digital de la organizaci\u00f3n.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.catedradeempresayhumanismo.com\/en\/resources\/the-role-of-data-orientation-in-the-digital-transformation-of-companies-lessons-learned-from-a-descriptive-study\/\" \/>\n<meta property=\"og:site_name\" content=\"C\u00e1tedra de Empresa y Humanismo\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-13T09:22:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.catedradeempresayhumanismo.com\/wp-content\/uploads\/2023\/07\/Cuaderno-de-trabajo4.png\" \/>\n\t<meta property=\"og:image:width\" content=\"218\" \/>\n\t<meta property=\"og:image:height\" content=\"310\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/el-papel-de-la-orientacion-al-dato-en-la-transformacion-digital-de-las-empresas-lecciones-aprendidas-de-un-estudio-descriptivo\\\/\",\"url\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/el-papel-de-la-orientacion-al-dato-en-la-transformacion-digital-de-las-empresas-lecciones-aprendidas-de-un-estudio-descriptivo\\\/\",\"name\":\"El papel de la orientaci\u00f3n al dato en la transformaci\u00f3n digital de las empresas: Lecciones aprendidas de un estudio descriptivo - C\u00e1tedra de Empresa y Humanismo\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/el-papel-de-la-orientacion-al-dato-en-la-transformacion-digital-de-las-empresas-lecciones-aprendidas-de-un-estudio-descriptivo\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/el-papel-de-la-orientacion-al-dato-en-la-transformacion-digital-de-las-empresas-lecciones-aprendidas-de-un-estudio-descriptivo\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/Cuaderno-de-trabajo4.png\",\"datePublished\":\"2023-07-12T08:45:04+00:00\",\"dateModified\":\"2023-07-13T09:22:41+00:00\",\"description\":\"En este cuaderno de trabajo se presenta un an\u00e1lisis del grado de transformaci\u00f3n digital de 183 empresas que ya est\u00e1n inmersas en este proceso de cambio organizativo integral. Igualmente se describe el grado de orientaci\u00f3n al dato de la persona que lidera el proceso de trasformaci\u00f3n digital de la organizaci\u00f3n.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/el-papel-de-la-orientacion-al-dato-en-la-transformacion-digital-de-las-empresas-lecciones-aprendidas-de-un-estudio-descriptivo\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/el-papel-de-la-orientacion-al-dato-en-la-transformacion-digital-de-las-empresas-lecciones-aprendidas-de-un-estudio-descriptivo\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/el-papel-de-la-orientacion-al-dato-en-la-transformacion-digital-de-las-empresas-lecciones-aprendidas-de-un-estudio-descriptivo\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/Cuaderno-de-trabajo4.png\",\"contentUrl\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/Cuaderno-de-trabajo4.png\",\"width\":218,\"height\":310},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/el-papel-de-la-orientacion-al-dato-en-la-transformacion-digital-de-las-empresas-lecciones-aprendidas-de-un-estudio-descriptivo\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Recursos\",\"item\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"El papel de la orientaci\u00f3n al dato en la transformaci\u00f3n digital de las empresas: Lecciones aprendidas de un estudio descriptivo\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/#website\",\"url\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/\",\"name\":\"C\u00e1tedra de Empresa y Humanismo\",\"description\":\"Iniciativa de la Conseller\u00eda de Econom\u00eda Sostenible, Sectores Productivos, Comercio y Trabajo y la Universidad de Valencia.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Role of Data Orientation in the Digital Transformation of Businesses: Lessons Learned from a Descriptive Study - C\u00e1tedra de Empresa y Humanismo","description":"This workbook presents an analysis of the degree of digital transformation of 183 companies already immersed in this comprehensive organizational change process. It also describes the level of data orientation of the person leading the organization&#039;s digital transformation process.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.catedradeempresayhumanismo.com\/en\/resources\/the-role-of-data-orientation-in-the-digital-transformation-of-companies-lessons-learned-from-a-descriptive-study\/","og_locale":"en_GB","og_type":"article","og_title":"El papel de la orientaci\u00f3n al dato en la transformaci\u00f3n digital de las empresas: Lecciones aprendidas de un estudio descriptivo - C\u00e1tedra de Empresa y Humanismo","og_description":"En este cuaderno de trabajo se presenta un an\u00e1lisis del grado de transformaci\u00f3n digital de 183 empresas que ya est\u00e1n inmersas en este proceso de cambio organizativo integral. Igualmente se describe el grado de orientaci\u00f3n al dato de la persona que lidera el proceso de trasformaci\u00f3n digital de la organizaci\u00f3n.","og_url":"https:\/\/www.catedradeempresayhumanismo.com\/en\/resources\/the-role-of-data-orientation-in-the-digital-transformation-of-companies-lessons-learned-from-a-descriptive-study\/","og_site_name":"C\u00e1tedra de Empresa y Humanismo","article_modified_time":"2023-07-13T09:22:41+00:00","og_image":[{"width":218,"height":310,"url":"https:\/\/www.catedradeempresayhumanismo.com\/wp-content\/uploads\/2023\/07\/Cuaderno-de-trabajo4.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.catedradeempresayhumanismo.com\/recursos\/el-papel-de-la-orientacion-al-dato-en-la-transformacion-digital-de-las-empresas-lecciones-aprendidas-de-un-estudio-descriptivo\/","url":"https:\/\/www.catedradeempresayhumanismo.com\/recursos\/el-papel-de-la-orientacion-al-dato-en-la-transformacion-digital-de-las-empresas-lecciones-aprendidas-de-un-estudio-descriptivo\/","name":"The Role of Data Orientation in the Digital Transformation of Businesses: Lessons Learned from a Descriptive Study - C\u00e1tedra de Empresa y Humanismo","isPartOf":{"@id":"https:\/\/www.catedradeempresayhumanismo.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.catedradeempresayhumanismo.com\/recursos\/el-papel-de-la-orientacion-al-dato-en-la-transformacion-digital-de-las-empresas-lecciones-aprendidas-de-un-estudio-descriptivo\/#primaryimage"},"image":{"@id":"https:\/\/www.catedradeempresayhumanismo.com\/recursos\/el-papel-de-la-orientacion-al-dato-en-la-transformacion-digital-de-las-empresas-lecciones-aprendidas-de-un-estudio-descriptivo\/#primaryimage"},"thumbnailUrl":"https:\/\/www.catedradeempresayhumanismo.com\/wp-content\/uploads\/2023\/07\/Cuaderno-de-trabajo4.png","datePublished":"2023-07-12T08:45:04+00:00","dateModified":"2023-07-13T09:22:41+00:00","description":"This workbook presents an analysis of the degree of digital transformation of 183 companies already immersed in this comprehensive organizational change process. It also describes the level of data orientation of the person leading the organization&#039;s digital transformation process.","breadcrumb":{"@id":"https:\/\/www.catedradeempresayhumanismo.com\/recursos\/el-papel-de-la-orientacion-al-dato-en-la-transformacion-digital-de-las-empresas-lecciones-aprendidas-de-un-estudio-descriptivo\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.catedradeempresayhumanismo.com\/recursos\/el-papel-de-la-orientacion-al-dato-en-la-transformacion-digital-de-las-empresas-lecciones-aprendidas-de-un-estudio-descriptivo\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.catedradeempresayhumanismo.com\/recursos\/el-papel-de-la-orientacion-al-dato-en-la-transformacion-digital-de-las-empresas-lecciones-aprendidas-de-un-estudio-descriptivo\/#primaryimage","url":"https:\/\/www.catedradeempresayhumanismo.com\/wp-content\/uploads\/2023\/07\/Cuaderno-de-trabajo4.png","contentUrl":"https:\/\/www.catedradeempresayhumanismo.com\/wp-content\/uploads\/2023\/07\/Cuaderno-de-trabajo4.png","width":218,"height":310},{"@type":"BreadcrumbList","@id":"https:\/\/www.catedradeempresayhumanismo.com\/recursos\/el-papel-de-la-orientacion-al-dato-en-la-transformacion-digital-de-las-empresas-lecciones-aprendidas-de-un-estudio-descriptivo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.catedradeempresayhumanismo.com\/"},{"@type":"ListItem","position":2,"name":"Recursos","item":"https:\/\/www.catedradeempresayhumanismo.com\/recursos\/"},{"@type":"ListItem","position":3,"name":"El papel de la orientaci\u00f3n al dato en la transformaci\u00f3n digital de las empresas: Lecciones aprendidas de un estudio descriptivo"}]},{"@type":"WebSite","@id":"https:\/\/www.catedradeempresayhumanismo.com\/#website","url":"https:\/\/www.catedradeempresayhumanismo.com\/","name":"Chair of Business and Humanism","description":"Initiative of the Ministry of Sustainable Economy, Productive Sectors, Trade and Employment and the University of Valencia.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.catedradeempresayhumanismo.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"}]}},"_links":{"self":[{"href":"https:\/\/www.catedradeempresayhumanismo.com\/en\/wp-json\/wp\/v2\/recursos\/801","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.catedradeempresayhumanismo.com\/en\/wp-json\/wp\/v2\/recursos"}],"about":[{"href":"https:\/\/www.catedradeempresayhumanismo.com\/en\/wp-json\/wp\/v2\/types\/recursos"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.catedradeempresayhumanismo.com\/en\/wp-json\/wp\/v2\/media\/802"}],"wp:attachment":[{"href":"https:\/\/www.catedradeempresayhumanismo.com\/en\/wp-json\/wp\/v2\/media?parent=801"}],"wp:term":[{"taxonomy":"tipologia_recurso","embeddable":true,"href":"https:\/\/www.catedradeempresayhumanismo.com\/en\/wp-json\/wp\/v2\/tipologia_recurso?post=801"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}