{"id":1295,"date":"2025-10-21T14:35:11","date_gmt":"2025-10-21T14:35:11","guid":{"rendered":"https:\/\/www.catedradeempresayhumanismo.com\/?post_type=recursos&#038;p=1295"},"modified":"2025-10-21T15:11:51","modified_gmt":"2025-10-21T15:11:51","slug":"estimariola-ecotourism-product-club-an-initiative-to-develop-tourism-in-the-serra-de-mariola-region","status":"publish","type":"recursos","link":"https:\/\/www.catedradeempresayhumanismo.com\/en\/resources\/estimariola-ecotourism-product-club-an-initiative-to-develop-tourism-in-the-serra-de-mariola-region\/","title":{"rendered":"ESTIMARIOLA Ecotourism Product Club: An initiative to develop tourism in the Serra de Mariola region"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Sara Alcaraz Belda<\/p>","protected":false},"featured_media":1297,"template":"","tipologia_recurso":[57],"class_list":["post-1295","recursos","type-recursos","status-publish","has-post-thumbnail","hentry","tipologia_recurso-notas-investigacion"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Club de Producto Ecotur\u00edstico ESTIMARIOLA: Una iniciativa para desarrollar el turismo en la region de la Serra de Mariola - C\u00e1tedra de Empresa y Humanismo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.catedradeempresayhumanismo.com\/en\/resources\/estimariola-ecotourism-product-club-an-initiative-to-develop-tourism-in-the-serra-de-mariola-region\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Club de Producto Ecotur\u00edstico ESTIMARIOLA: Una iniciativa para desarrollar el turismo en la region de la Serra de Mariola - C\u00e1tedra de Empresa y Humanismo\" \/>\n<meta property=\"og:description\" content=\"Sara Alcaraz Belda\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.catedradeempresayhumanismo.com\/en\/resources\/estimariola-ecotourism-product-club-an-initiative-to-develop-tourism-in-the-serra-de-mariola-region\/\" \/>\n<meta property=\"og:site_name\" content=\"C\u00e1tedra de Empresa y Humanismo\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-21T15:11:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.catedradeempresayhumanismo.com\/wp-content\/uploads\/2025\/10\/OQpl7vFX2gc-HD.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/club-de-producto-ecoturistico-estimariola-una-iniciativa-para-desarrollar-el-turismo-en-la-region-de-la-serra-de-mariola\\\/\",\"url\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/club-de-producto-ecoturistico-estimariola-una-iniciativa-para-desarrollar-el-turismo-en-la-region-de-la-serra-de-mariola\\\/\",\"name\":\"Club de Producto Ecotur\u00edstico ESTIMARIOLA: Una iniciativa para desarrollar el turismo en la region de la Serra de Mariola - C\u00e1tedra de Empresa y Humanismo\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/club-de-producto-ecoturistico-estimariola-una-iniciativa-para-desarrollar-el-turismo-en-la-region-de-la-serra-de-mariola\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/club-de-producto-ecoturistico-estimariola-una-iniciativa-para-desarrollar-el-turismo-en-la-region-de-la-serra-de-mariola\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/OQpl7vFX2gc-HD.jpg\",\"datePublished\":\"2025-10-21T14:35:11+00:00\",\"dateModified\":\"2025-10-21T15:11:51+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/club-de-producto-ecoturistico-estimariola-una-iniciativa-para-desarrollar-el-turismo-en-la-region-de-la-serra-de-mariola\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/club-de-producto-ecoturistico-estimariola-una-iniciativa-para-desarrollar-el-turismo-en-la-region-de-la-serra-de-mariola\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/club-de-producto-ecoturistico-estimariola-una-iniciativa-para-desarrollar-el-turismo-en-la-region-de-la-serra-de-mariola\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/OQpl7vFX2gc-HD.jpg\",\"contentUrl\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/OQpl7vFX2gc-HD.jpg\",\"width\":1280,\"height\":720},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/club-de-producto-ecoturistico-estimariola-una-iniciativa-para-desarrollar-el-turismo-en-la-region-de-la-serra-de-mariola\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Recursos\",\"item\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/recursos\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Club de Producto Ecotur\u00edstico ESTIMARIOLA: Una iniciativa para desarrollar el turismo en la region de la Serra de Mariola\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/#website\",\"url\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/\",\"name\":\"C\u00e1tedra de Empresa y Humanismo\",\"description\":\"Iniciativa de la Conseller\u00eda de Econom\u00eda Sostenible, Sectores Productivos, Comercio y Trabajo y la Universidad de Valencia.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.catedradeempresayhumanismo.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"ESTIMARIOLA Ecotourism Product Club: An initiative to develop tourism in the Serra de Mariola region - C\u00e1tedra de Empresa y Humanismo","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.catedradeempresayhumanismo.com\/en\/resources\/estimariola-ecotourism-product-club-an-initiative-to-develop-tourism-in-the-serra-de-mariola-region\/","og_locale":"en_GB","og_type":"article","og_title":"Club de Producto Ecotur\u00edstico ESTIMARIOLA: Una iniciativa para desarrollar el turismo en la region de la Serra de Mariola - C\u00e1tedra de Empresa y Humanismo","og_description":"Sara Alcaraz Belda","og_url":"https:\/\/www.catedradeempresayhumanismo.com\/en\/resources\/estimariola-ecotourism-product-club-an-initiative-to-develop-tourism-in-the-serra-de-mariola-region\/","og_site_name":"C\u00e1tedra de Empresa y Humanismo","article_modified_time":"2025-10-21T15:11:51+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/www.catedradeempresayhumanismo.com\/wp-content\/uploads\/2025\/10\/OQpl7vFX2gc-HD.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.catedradeempresayhumanismo.com\/recursos\/club-de-producto-ecoturistico-estimariola-una-iniciativa-para-desarrollar-el-turismo-en-la-region-de-la-serra-de-mariola\/","url":"https:\/\/www.catedradeempresayhumanismo.com\/recursos\/club-de-producto-ecoturistico-estimariola-una-iniciativa-para-desarrollar-el-turismo-en-la-region-de-la-serra-de-mariola\/","name":"ESTIMARIOLA Ecotourism Product Club: An initiative to develop tourism in the Serra de Mariola region - C\u00e1tedra de Empresa y Humanismo","isPartOf":{"@id":"https:\/\/www.catedradeempresayhumanismo.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.catedradeempresayhumanismo.com\/recursos\/club-de-producto-ecoturistico-estimariola-una-iniciativa-para-desarrollar-el-turismo-en-la-region-de-la-serra-de-mariola\/#primaryimage"},"image":{"@id":"https:\/\/www.catedradeempresayhumanismo.com\/recursos\/club-de-producto-ecoturistico-estimariola-una-iniciativa-para-desarrollar-el-turismo-en-la-region-de-la-serra-de-mariola\/#primaryimage"},"thumbnailUrl":"https:\/\/www.catedradeempresayhumanismo.com\/wp-content\/uploads\/2025\/10\/OQpl7vFX2gc-HD.jpg","datePublished":"2025-10-21T14:35:11+00:00","dateModified":"2025-10-21T15:11:51+00:00","breadcrumb":{"@id":"https:\/\/www.catedradeempresayhumanismo.com\/recursos\/club-de-producto-ecoturistico-estimariola-una-iniciativa-para-desarrollar-el-turismo-en-la-region-de-la-serra-de-mariola\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.catedradeempresayhumanismo.com\/recursos\/club-de-producto-ecoturistico-estimariola-una-iniciativa-para-desarrollar-el-turismo-en-la-region-de-la-serra-de-mariola\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.catedradeempresayhumanismo.com\/recursos\/club-de-producto-ecoturistico-estimariola-una-iniciativa-para-desarrollar-el-turismo-en-la-region-de-la-serra-de-mariola\/#primaryimage","url":"https:\/\/www.catedradeempresayhumanismo.com\/wp-content\/uploads\/2025\/10\/OQpl7vFX2gc-HD.jpg","contentUrl":"https:\/\/www.catedradeempresayhumanismo.com\/wp-content\/uploads\/2025\/10\/OQpl7vFX2gc-HD.jpg","width":1280,"height":720},{"@type":"BreadcrumbList","@id":"https:\/\/www.catedradeempresayhumanismo.com\/recursos\/club-de-producto-ecoturistico-estimariola-una-iniciativa-para-desarrollar-el-turismo-en-la-region-de-la-serra-de-mariola\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.catedradeempresayhumanismo.com\/"},{"@type":"ListItem","position":2,"name":"Recursos","item":"https:\/\/www.catedradeempresayhumanismo.com\/recursos\/"},{"@type":"ListItem","position":3,"name":"Club de Producto Ecotur\u00edstico ESTIMARIOLA: Una iniciativa para desarrollar el turismo en la region de la Serra de Mariola"}]},{"@type":"WebSite","@id":"https:\/\/www.catedradeempresayhumanismo.com\/#website","url":"https:\/\/www.catedradeempresayhumanismo.com\/","name":"Chair of Business and Humanism","description":"Initiative of the Ministry of Sustainable Economy, Productive Sectors, Trade and Employment and the University of Valencia.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.catedradeempresayhumanismo.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"}]}},"_links":{"self":[{"href":"https:\/\/www.catedradeempresayhumanismo.com\/en\/wp-json\/wp\/v2\/recursos\/1295","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.catedradeempresayhumanismo.com\/en\/wp-json\/wp\/v2\/recursos"}],"about":[{"href":"https:\/\/www.catedradeempresayhumanismo.com\/en\/wp-json\/wp\/v2\/types\/recursos"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.catedradeempresayhumanismo.com\/en\/wp-json\/wp\/v2\/media\/1297"}],"wp:attachment":[{"href":"https:\/\/www.catedradeempresayhumanismo.com\/en\/wp-json\/wp\/v2\/media?parent=1295"}],"wp:term":[{"taxonomy":"tipologia_recurso","embeddable":true,"href":"https:\/\/www.catedradeempresayhumanismo.com\/en\/wp-json\/wp\/v2\/tipologia_recurso?post=1295"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}