{"id":1381,"date":"2026-07-03T10:00:28","date_gmt":"2026-07-03T10:00:28","guid":{"rendered":"https:\/\/www.catedradeempresayhumanismo.com\/?p=1381"},"modified":"2026-07-03T10:00:34","modified_gmt":"2026-07-03T10:00:34","slug":"where-to-begin-with-the-key-points-of-the-day-at-the-chair-and-caixa-popular-with-tomas-gonzalez-cruz","status":"publish","type":"post","link":"https:\/\/www.catedradeempresayhumanismo.com\/en\/uncategorized\/where-to-begin-with-the-key-points-of-the-day-at-the-chair-and-caixa-popular-with-tomas-gonzalez-cruz\/","title":{"rendered":"Where to begin with AI? Key takeaways from the event organized by the Chair and Caixa Popular with Tom\u00e1s Gonz\u00e1lez-Cruz"},"content":{"rendered":"

Artificial intelligence has burst onto the corporate scene with overwhelming force, but also with a good dose of confusion. Within the framework of space #BankingCaixa Popular Company<\/strong> and the C\u00e1tedra de Empresa y Humanismo (CEiH)<\/strong>, the day \u201cAI in companies in the Valencian Community: what is happening and how to take advantage of it in your SME\u201d<\/em> shed light on this transformation.<\/p>\n\n\n\n

Thomas Gonzalez-Cruz<\/strong>, director of the Chair and PhD in Economics and professor of Business Management at the University of Valencia, focused on an uncomfortable but necessary reality: AI is new to everyone<\/strong> And, before sending staff to take courses without a strategy behind them, it is urgent to first understand what this technology is and how we can actually apply it to generate a new business.<\/p>\n\n\n\n

Adoption statuses: Where is the Valencian company?<\/strong><\/h2>\n\n\n\n

The deployment of AI in the business sector is not uniform. Organizations are currently going through different stages: from initial training and exploring use cases, to launching experimental pilot projects.<\/p>\n\n\n\n

However, the current picture reveals a clear duality:<\/p>\n\n\n\n